Business, Business writing, Marketing, Small business

Excel with Business Blogging: Niche Blog

Diamond

Diamond

A blog can solidify your connection with your clients. It can establish your reputation and credibility. Browse the blogosphere and you’ll find several blogs covering various topics. However, you’ll likely come across blogs abandoned or rarely updated compared those that are active and frequently updated with fresh content.

The overwhelming amount of blogs may intimidate you as you begin to create your own blog. It may appear that every topic has been addressed more than once. However, don’t let it discourage you. Your unique approach on a topic and passion will bring you success.

Begin your niche blog

The more specific your niche the more likely you’ll build traffic because the content isn’t commonly discussed; and, for some visitors, it’s like finding a rare gem. Your unique approach encourages readers to keep coming back for more.

People often visit your site in their spare time; therefore, the niche and content needs to be appealing to continue to draw traffic. Here are some ways to help define your content, create a theme and make your blog unique.

  • Describe your topic in detail. Leave no stone unturned by discussing all of its components.
  • Compare and contrast your topic with other subjects
  • Uncover the origins of your topic and explain its history, evolution and events that influenced it and what it has influenced.
  • Discuss how others have approached the topic and argue for and against it.
  • Find out how the topic has been applied to provide solutions to challenging problems.

Evaluate your blog posts

Sometimes it’s difficult to come up with a structure for a blog post. Begin with a draft or an outline that answers the questions:

  • Who?
  • What?
  • When?
  • Where?
  • Why?
  • How?

Get creative

Elevate your creativity and keep eyeballs glued to your content with writing prompts. A writing prompt maybe a single word, short phrase, paragraph or picture that encourages an idea to help you write and it helps encourage your creativity. Here are some examples:

  • It was the beginning of spring
  • The meteorite flashed across the sky
  • The joyous glint in her eyes

Websites like creativewritingprompts.com can give you more prompts to help fuel your creativity. It’s possible to create your own writing prompts by using headlines from the news, a phrase from a conversation you heard or from inspirational quotes.

Learn more about this topic and content marketing with the courses “Excel with Business Blogging” and “Create Your Brand Narrative Bank on Content.”

Image Courtesy of  Boykung/Freedigitalphotos.net

Business, Business writing, Career, Marketing, Small business

*New* Business Blog Series: Excel with Business Blogging

Many of you have asked me how to develop your own blog, so I created a new course on Udemy called: Excel With Business Blogging. I am also going to submit a blog post each week discussing ways for you to develop your own blog and to improve your blog post.

First, here’s more information about the course:

Are you ready to CONNECT WITH YOUR AUDIENCE and FULFILL YOUR BUSINESS GOALS?

Do you want to create deeper relationships with your customers to build brand loyalty?

You can in EXCEL WITH BUSINESS BLOGGING.

https://www.udemy.com/excel-at-business-blogging/

This course offers an effective way to IMPROVE YOUR BLOGGING ACTIVITIES via a STEP-BY-STEP PROCESS

You’ll FIND OUT WHY BLOGGING IS THE BEST MARKETING TOOL for your business, LEARN HOW TO PRODUCE COMPELLING CONTENT for your blog posts and DEVELOP THE SKILLS TO WRITE FOR AN ONLINE AUDIENCE.

The Excel with Business Blogging course PROVIDES you with:

  • AN OVERVIEW OF BUSINESS BLOGGING: Learn how blogging gives your brand a personality
  • CRITICAL WRITING TECHNIQUES: Find out how to get creative with your content.
  • BLOGGING GUIDE: This guide acts as textbook for the course.  It provides you with additional information and emphasizes important concepts.
  • CASES STUDIES: Discover effective methods from top business blogs.
  • A CONTENT PLAN: Create a plan that addresses timing, quality, topics, legal risks and policies.
  • AN EDITORIAL CALENDAR DEMO: We don’t just tell you about we arm you with the tools to set up your editorial content today.
  • TEMPLATES: You’ll receive templates for your editorial roadmap calendar, blogging policy, blogging privacy policy and blogging comment policy.

IT’S EVERYTHING YOU NEED TO KNOW ABOUT BUSINESS BLOGGING AND THE TOOLS YOU NEED TO GET STARTED …

DON’T MISS OUT ON THIS OPPORTUNITY START TODAY. TAKE 50% OFF WITH THIS COUPON CODE: ITSWRTN50

REVIEWS:

J. Nemetvaraga writes:  “Great course!” I found Brigitte’s approach in presenting this course absolutely spot on; because the lecture material had been presented in a way that it was easy to digest the information and more importantly to the point!”

L. Valderas writes: “Awesome”